How does Charity and Social Good Happen through Social Media?

What does Alure Home Improvements do through social media to be helpful to its community? In this segment, Chris Brogan and John Doyle, discuss the power of social good and how Alure builds stronger bonds with its community by giving back. Proud to be a publically recognized Long Island home improvement company, Alure is very active in the local community working on and offline with partners to keep local businesses thriving.  Capitalizing on the trust it’s built through on and offline relationships, member of Alure's team like John and President Sal Ferro also look to use social media to motivate its fan base to get behind charitable causes.